The
Search Engine Optimization
Report Putting your website high on the search
engine lists is not as difficult as you might think . .
. if you know the secrets we are about to reveal . .
.
SPECIAL BONUS: Includes full Master Resale
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Dear
Friend,
"Build it and they will
come".
If only this were
true!
If you want people to visit your
website, they have to find it first - and
most people searching the Internet use a Search
Engine.
It's not enough to be listed on a
search engine though. You need to be listed in the first 10 or
20 results for your chosen topic (or "keyword").
After all, how many results do
you look at when doing a search?
Getting into the top
10 or 20 results is not so easy though.
That's where Search Engine
Optimization - or SEO - comes in.
Search Engine
Optimization simply means making your website more interesting
to the search engines. However because the vast majority of
people have no idea how to do that, knowing
how to use SEO will give you a dramatic edge over your
competition.
It doesn't matter if you are a
complete newbie or a seasoned professional webmaster, the
brand new Search Engine Optimization Report provides
a full range of tips, examples, explanations and step-by-step
help to not only make your site search engine friendly, but
also move it high enough in the results that people will see
it when they search.
You might say it boils down to
"If you build it RIGHT, they will
come".
Here's a quick summary of
everything you will learn from this vital
resource...
From the basics:
What is a search engine?
How search
engines work
How search
engine spiders work
Search
engine optimization
glossary
Search
engine optimization myths
Search
engines vs
directories
Introduction to
search engine optimization
What is SEO?
What is unethical SEO?
SEO "tools of the trade"
How to check
your site’s ranking
How
to evaluate your site’s SEO
profile
What is a profile?
How to keep your profile
updated
To the detailed:
Targeting your website for
searching
The value of
niche markets
Understanding
"stop" words - and how to avoid
them
The basic
SEO rules for all
websites
SEO tips for
dynamic websites
Do-It-Yourself SEO
Choosing the right domain
name
Creating a page title
Meta tags: What they are,
which are important, how to use them
Incoming links
How Alexa
rankings affect your
traffic
How Google
Page Rank works
How to build
a Google sitemap
How to tap
into the power of HTML
elements
How to
become an SEO ninja
Meta tag
myths
Keywords
What are keywords?
How do they affect your
ranking
Choosing the right keywords
Are your keywords "too
common"?
How to track keyword
response rates
Google AdSense and
AdWords
They aren't
the same thing
Optimizing
for AdSense performance
Increasing
traffic with AdWords
DMOZ
What it is
Why it's good for you
Multiple
listings
SEO scams and how to avoid
them
The dangers of
link farms and Free For All (FFA) sites
You can't fool Google - You
shouldn't even try
Google is big - But it isn't
alone
Yahoo is more important
every day
Special SEO tips for MSN
SEO tips for
Overture
Major SEO success
stories
How to choose an SEO provider
When you do need a paid
service, what it should give you
Make sure they design a
proposal specifically for your site
What questions to ask (don't
just rely on their sales pitch)
Examine their answers and
proposal for your website carefully
Warning signs that mean
"walk away"
The
good and bad news about link partners and reciprocal link
exchanges
Why content is king
Don't use hidden text
Making the best use of
Really Simple Syndication (RSS) feeds
Tips for raising your search
engine rankings
SEO tasks you should do every
day
Long-term SEO
maintenance
Advanced link checks
CSS and JavaScript - good
news and bad for SEO
Deal with dead links
immediately
Honesty is the best policy
What to do when your rankings
crash
Check your site for search
engine red flags
Make sure you are up-to-date
on the latest search engine rules
Check the size and number of
your images, especially load speeds
Double-check all
links
Redesign your site, if
needed - then resubmit, following all the
rules
To new innovations, alternatives
and resources:
SEO vs Pay-Per-Click (PPC)
What's the difference?
When to pay
When to concentrate on
improving your free ranking
The "Google
Dance"
Understanding how Google
works
How to deal with
ever-changing rules
The right way to submit your
site
A
guide to SEO resources and discussion
groups
Know the
competition
How to
analyze a competitor's
website
Identify the
major players in your category - and learn from
them
Strengths,
vulnerabilities and gaps
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